Bienvenidos, amigos!

I'm Carlos, a digital Product Manager.
I take ideas from zero to one.

my work.

Some of my top work.
Made possible by dope teammates.

SK-II
Building the retail store of the future
At Huge, I helped build an innovation lab to pilot and refine emerging tech for use in airports, department stores, and retail popups. I oversaw a hardware installation that relied on eye-tracking and RFID to facilitate beauty product trials and increase conversions.
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experiential
beauty
retail
TD Ameritrade
Powerful trading on your terms
thinkorswim is TD Ameritrade's award winning app that brings elite stock trading and research tools from the trading desk to phones, tablets, and wearables. At Big Human, I oversaw the entire TD Ameritrade account, shipped 25+ releases, and reduced churn among new users.
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mobile
fintech
Verizon Wireless
Emerging tech for in-store discovery
I consulted Verizon on product strategy for an innovative in-store experience, accessible via the My Verizon app, that allows customers to explore products and discover exclusive content as they pass through special Bluetooth Low Energy zones within the store.
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mobile
retail
Student.com
Helping students find their ideal home
Student.com is the world's largest student housing marketplace. As an early hire at this seed-stage startup, I defined the roadmap for the landlord offering and also helped design a hyper-localized, yet flexible data model for numerous international markets.
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web
real estate
i18n
ExxonMobil
Modern corporate communications
Led a distributed dev team to fully redesign and launched the new ExxonMobil.com, reducing bounce rates and improving time on site. Also fully internationalized React component library and Sitecore CMS, drastically improving delivery speed for localized content.
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web
editorial
i18n
HQ Trivia
Show production for a viral sensation
When HQ Trivia's live game show began going viral, their production tools were disconnected and not fit to scale. We rearchitected their question inventory, technical production, and teleprompter tools into a unified system, giving producers the power to eliminate bottlenecks.
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cms
gaming
livestream
Vanguard
Elevating the financial advisor
As part of a larger digital transformation, I worked with Vanguard while to identify strategies and build products for an evolving and younger client base. This meant providing more clarity into the blackbox of financial services and demonstrating the value that experienced advisors offer.
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web
fintech